VFACTS: New Car Sales Insights August 2023

Read our monthly update on VFACTS new car sales results.



New Car Sales

  • August 2023 saw a total figure of 109,966 new car sales for Australia as reported by VFACTS.
  • Figures show new car sales were up +15% in August 2023 versus August 2022.
  • Sales between states were largely up with WA seeing a 18% increase compared to August 2022.
  • Electric vehicle sales continue to skyrocket in August 2023, seeing a cumulative increase of 292% so far this year compared to last – although much of this is down to newly introduced sales of Tesla vehicles.
  • Diesel vehicles (-3%) sales decreased in August 2023.






New Car Sales Trends

The top 5 models with the greatest increases so far in 2023 are:

  • Tesla Model Y (+18,629 units)
  • Ford Ranger 4X4 (+8,821 units)
  • BYD Atto 3 (+8,004 units)
  • MG ZS (+7,552 units)
  • Tesla Model 3 (+6,137 units)

The bottom 5 models with the greatest decreases so far in 2023 are:

  • Mitsubishi Triton 4X4 (-9,059 units)
  • Kia Cerato (-5,873 units)
  • Toyota RAV4 (-5,702 units)
  • Suzuki Baleno (-5,103 units)
  • Toyota Corolla (-5,092 units)

The top segment increases so far in 2023 compared to 2022 are:

  • Small > $40K (+111%)
  • SUV Medium > $60K (+97%)
  • Sports <$80K (+71%)
  • Light Buses => 20 Seats (+53%)
  • Medium > $60K (+52%)

Conversely, some of the largest decreases are:

  • Upper Large < $100K (-91%)
  • Vans/CC <= 2.5t (-34%)
  • Small <$40K (-28%)
  • Large < $70K (-18%)
  • Light Buses < 20 Seats (-16%)
  • People Movers >$70K (-16%)

Please note that VFACTS has made some changes to the price groupings as shown in the table below:


VFACTS Grouping 2023VFACTS Grouping 2022
Light < $30KLight < $25K
Light > $30KLight > $25K
People Movers < $70KPeople Movers < $60K
People Movers > $70KPeople Movers > $60K
SUV Small < $45KSUV Small < $40K
SUV Small > $45KSUV Small > $40K
SUV Upper Large < $120KSUV Upper Large < $100K
SUV Upper Large > $120KSUV Upper Large > $100K





Sales by Import Country

  • Sales of imported vehicles from China continue to skyrocket with an increase of 60,160 units compared to 2022
  • Sales of imported vehicles from Germany have made a strong showing in August 2023 with an increase of 7,905 units compared to 2022
  • Sales of imported vehicles from Japan seeing the largest decrease of 7,969 units compared to 2022
  • Sales of imported European vehicles continue to see declines



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Tanim Ahmed

By Tanim Ahmed, Head of Product at Datium Insights

Tanim is a Macquarie University alumni with degrees in Finance and Economics. He has spent a decade in the Leasing and Finance industry, specializing in Residual Value risk.

Please contact Datium Insights for further analytical support and advisory services.

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