VFACTS: New Car Sales Insights January 2025

Read our monthly update on VFACTS new car sales results.



New Car Sales

  • January 2025 saw a total figure of 86,804 new car sales for Australia as reported by VFACTS.
  • Figures show new car sales were down -3.3% in January 2025 versus January 2024.
  • Sales between states were largely down with ACT seeing a 5% decrease compared to January 2024.
  • PHEV sales skyrocketed in January 2025, seeing a cumulative increase of 95%.
  • Electric vehicles (-38%) sales and Diesel vehicles (-12%) decreased in January 2025.






New Car Sales Trends

The top 5 models with the greatest increases so far in 2025 are:

  • Toyota RAV4 (+2,865 units)
  • Toyota Prado (+1,101 units)
  • Chery Tiggo 4 Pro (+1,018 units)
  • Ford Everest (+503 units)
  • Kia Picanto (+438 units)

The bottom 5 models with the greatest decreases so far in 2025 are:

  • Toyota Landcruiser Wagon (-1,050 units)
  • Hyundai i30 (-878 units)
  • Toyota Kluger (-842 units)
  • Tesla Model 3 (-723 units)
  • Toyota Camry (-704 units)

The top segment increases so far in 2025 compared to 2024 are:

Conversely, some of the largest decreases are:

  • Light Buses => 20 Seats (+200%)
  • Upper Large > $100K (+173%)
  • Micro (+159%)
  • SUV Small > $45K (+70%)
  • Sports < $90K (+56%)
  • Medium > $60K (-71%)
  • Medium < $60K (-62%)
  • Large < $70K (-55%)
  • SUV Upper Large < $120K (-48%)
  • PU/CC 4X2 (-25%)
  • Small < $45K (-25%)
  • Sports > $90K (-25%)

Please note that VFACTS has made some changes to the price groupings as shown in the table below:


VFACTS Grouping 2025VFACTS Grouping 2024
Small < $45KSmall < $40K
Small > $45KSmall > $40K
Sports < $90KSports < $80K
Sports > $90KSports > $80K





Sales by Import Country

  • Sales of imported vehicles from Japan continue to skyrocket with an increase of 2,219 units compared to 2024
  • Sales of imported vehicles from Germany have made a strong showing in January 2025 with an increase of 466 units compared to 2024
  • Sales of imported vehicles from Thailand seeing the largest decrease of 1,652 units compared to 2024
  • Sales of imported European vehicles continue to see declines



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Tanim Ahmed

By Tanim Ahmed, Head of Product at Datium Insights

Tanim is a Macquarie University alumni with degrees in Finance and Economics. He has spent a decade in the Leasing and Finance industry, specializing in Residual Value risk.

Please contact Datium Insights for further analytical support and advisory services.

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